Limited True Hustle gear where every item you buy drops entries into the draw for 100 Golden Seats at True Hustle Live 2027: front rows, the green room with the speakers, and dinner with JR.
No purchase necessary. Free entry and Official Rules here.
Every item carries entries. Tee = 5, hoodie = 10, bomber = 25. Stack them.
Golden Seats are drawn live on the podcast every month until the event. Winners are announced on air.
Golden Seat holders get the front rows, the green room and a VIP dinner. One of them wins a Hustle Room day with JR ($20,000 value).
Heavyweight 300gsm. Front: Walk In a Hustler. Back: Walk Out a CEO.
500gsm French terry, red embroidered TH crest.
Structured wool snapback with the red crest.
The matte black 16oz mug from the podcast table.
Satin bomber, chain-stitched back crest. Numbered 1 to 100.
Hoodie, tee, snapback, mug and a JR-signed numbered print.
Pick your pieces on the next page. Product images are previews; final production photos coming soon.
The Founders Box comes with a guaranteed Golden Seat, the full kit, and a JR-signed numbered print. Only 50 will ever exist.
Claim a Founders Box · $1,000